With the April 15th deadline looming, it’s not a bad time to think about tax strategy. Can a public relations campaign be tax deductible? An important caveat first…I’m not a CPA… read more →
My career in public relations precedes the internet and because I’m a TV producer by trade I have always approached web tactics from that perspective. As such I have been… read more →
Consumers worry about their ability to be tracked online, but the reality is, in many cases marketers and communicators are often in “the dark.” That’s because as more and more… read more →
Is the Tablet the TV of the future? It’s too early to say, but it is safe to assume more and more video content is being consumed on portable wireless… read more →
If you are in healthcare public relations, if it hasn’t happened already, your practice will eventually face the challenges of communicating with the public about an infectious disease, whether it’s… read more →