Having just returned from the world’s largest public relations gathering, and being chair this year of the second largest professional section within PRSA, here are some thoughts from a Health… read more →
2014 Chair, Joyce Lofstrom, MS, APR, Senior Director, Communications, HIMSS (Chicago) Marc Kaplan, Director of Communications, Columbia University School of Nursing (New York) Brendon Shank, Associate Vice President for Communications… read more →
Because my career began pre-internet, I can vividly recall Fortune 500 companies telling me they would never have a website and CEOs who said they would never have an e-mail.… read more →
The Call for Presentations is out for PRSA Health Academy’s return to Washington DC, May 7-9, 2014. We’d love to see what programming ideas you have for us. Sharing your… read more →
It was a pleasure to be a part of PRSA-LA’s July program titled “Healthcare Reform’s Impact on Healthcare PR: Opportunities, Challenges and Best Practices.” The panel delivered a healthy dose… read more →