As we roll into the New Year, it’s an excellent time to review your media and public relations plan, whether the benchmark is the change of the calendar or the… read more →
TelePrompTers have a number of important uses. For an executive or expert whose delivery or English is a little shaky, it’s a way to reinforce proper pronunciations and phrasing. For… read more →
Al Roker celebrates his 40th anniversary today as America’s favorite weatherman, #Al-iversary. I wanted to join in on the celebrations. I had a very, very minor part in Al’s career,… read more →
In these days where everyone has a Smartphone capable of video and immediate posting, the world is really your stage. I was reminded of this seeing a video by an… read more →
While we strive for consistency in brand messaging, the reality is that if your message ripples across multiple platforms, the actual content needs to change to suit the reality of… read more →